B2B Marketing "Arsenal": *Aideas* from BaiLian AI Targets Efficient Growth | Yunqi Capital Portfolio+

In today's systematized, scaled, and ecosystem-driven marketing environment, integrating data for precision marketing has become a major challenge. But one company is breaking down "marketing integration" across the entire chain, helping businesses quickly find their positioning and marketing path — using intelligent technology and scientific analysis to safeguard every marketing decision.

This episode of "Yunqi Industry+" brings you the latest product from Yunqi Capital-led Series A portfolio company "Bailian Intelligence" — making B2B intelligent marketing more efficient and precise.

➤➤➤ Under the sweeping trend of digital transformation, every company is actively seeking breakthroughs for business growth. "Data intelligence driving sales and customer acquisition" has received unprecedented attention, with the key being the bidirectional iteration of operationalizing data and datafying operations.

To help enterprises rapidly build growth models centered on digitalization and intelligence, Bailian Intelligence has officially launched the Aideas Intelligent Marketing App Marketplace.

Aideas — short for "AI inspires business ideas" — can be understood as a one-stop, lightweight, and flexibly selectable "arsenal" for B2B marketing.

In an era of diverse and refined marketing demands, Bailian Intelligence starts from the business scenarios of enterprise marketing and customer acquisition, further breaking down and integrating its B2B intelligent marketing capabilities into modular marketing applications. On this foundation, through open collaboration with excellent upstream and downstream marketing applications in the industry, it achieves full-chain B2B marketing services. Enterprises can build their own proprietary intelligent marketing equipment like Lego blocks, creating powerful B2B marketing combat capabilities.

ALL in ONE & ONE for ALL

Full Marketing Chain, Driving Business Growth

Complex and diverse demands, multiple decision-making layers, cumbersome deal-closing processes... B2B marketing has always been known for its complexity. Marketers often have to overcome more challenges when formulating strategies and building trust relationships, in order to accurately grasp customer needs and achieve sales targets. In concrete terms: how to identify potential customers? How to conduct precision marketing? How to improve conversion rates?

Bailian Intelligence breaks down the key marketing chain links. Based on NLP, image recognition, recommendation & prediction algorithm models, it aggregates full-network online data and proprietary offline data. Through algorithmic extraction and refinement, it derives real-time data insights and forms industry know-how, constituting a solid data intelligence foundation for the Aideas Intelligent Marketing App Marketplace.

Starting from two major scenarios — digital market insights and intelligent sales customer acquisition — the Aideas marketplace provides enterprises with full-chain marketing services including marketing decision-making, lead generation, lead scoring, lead outreach and follow-up, and lead nurturing, achieving multiplied business results with higher efficiency and lower cost.

Lightweight and flexible are the distinctive advantages of the Aideas marketplace. Built on Bailian Intelligence's long-accumulated big data foundation, algorithm model library, and proven practices in industries such as food & fast-moving consumer goods, energy & chemicals, tech enterprise services, and finance, the marketplace breaks down the full marketing chain into independently deployable and assemblable mini-apps that are gradually released, rapidly helping enterprises construct their marketing digitalization "Lego house."

Small Marketplace & Big Growth

From Optimization to Conversion, Safeguarding B2B Marketing

Different marketing scenarios require corresponding marketing tools to achieve twice the result with half the effort. This is especially true for medium and large enterprises, where marketing, sales, operations, and digital IT departments play different roles in customer acquisition scenarios with varying needs.

Bailian Intelligence has deeply analyzed past customer success stories, summarized representative product services and solutions, and embedded them into the Aideas marketplace in various forms including tools, products, and capabilities.

Currently, the Aideas marketplace has率先 launched multiple applications in the "Business Strategy Optimization" zone: including the "Spatial Diagnosis Tool" focused on marketing territory optimization, the "Business District Evaluation Tool" for comprehensive location assessment, the "Intelligent Database Matching Tool" for internal customer data verification and activation, and "Marketing Secretary Edison" integrating ChatGPT large language model capabilities.

Notably, in the comprehensive applications section, the marketplace has also specially listed three mature B2B intelligent marketing SaaS products from Bailian: Qiankebao, Zhiliao Biaoxun, and Diandiantong. These respectively address core marketing scenarios including tender notice intelligent recommendation, potential customer mining, and offline market expansion, helping enterprises improve marketing efficiency and ROI.

Furthermore, the Aideas marketplace will provide enterprises with data API interfaces and model/algorithm engine API interfaces through intelligent open services, enabling rapid acquisition and integration of industry information.

Conclusion

As digital transformation advances in depth, the marketing field is undergoing profound changes. As a pioneer in B2B intelligent marketing, Bailian Intelligence's launch of the Aideas Intelligent Marketing App Marketplace truly makes on-demand, ready-to-use, instantly-connected B2B intelligent marketing a reality — making enterprise customer acquisition and growth more efficient and precise.

To meet the challenges of the digital era and seize more business opportunities, the Aideas Intelligent Marketing App Marketplace is now open for beta testing. Welcome to experience it!