Gonglue Jiang
姜公略
Gonglue Jiang (姜公略) is the co-founder and CEO of VITURE, an AR-glasses startup that has ranked #1 in North America . He graduated from Harvard in 2012 and joined Google, where he worked on the Google Glass project and witnessed its full lifecycle from launch to shutdown . In 2017 he built Rokid's AR glasses team from scratch in Silicon Valley , before returning to China in 2021 to found VITURE, betting on consumer AR as a category . In his view, the first principle of smart glasses is that users fundamentally don't want glasses at all—so VITURE's design aims to replace a display while offloading other components to a neck-worn accessory .
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Coverage
Stop Asking Me What an AI Agent Is | BlueRun Ventures x Volcano Engine Event Recap
Deep Thoughts on AI Agents
A Conversation with VITURE's Gonglue Jiang: From Negative Demand to Indispensable — How We Became America's #1 AR Glasses | BlueRun Ventures Family Headlines
Getting users to put on the glasses — that's step one.
After Taking VITURE to #1 in North America, Gonglue Jiang Says AI Glasses Should Target Gamers
The farther something is from what a smartphone can do, the more valuable it becomes.
BlueRun Ventures Family | VITURE, Which Just Raised $50 Million, Says: "AI and AR Will Eventually Converge Into a New Generation of Multimodal Devices"
The barrier to entry for AI glasses is high, requiring tight integration of software, hardware, and AI capabilities.
Two BlueRun Ventures Portfolio Companies Named to The Information's "50 Most Promising Startups Worldwide" | BlueRun Ventures Headlines
Congrats to Galaxy Universal and VITURE!
BlueRun Ventures Leads Exclusive Investment in XR Brand VITURE's Nearly $10 Million Series A+ Round | BlueRun Ventures
Focused on User Experience Innovation
How to Become a Born-Global Company, Step by Step | Going Global
China's Tech Brands Lead the Next Wave of Global Consumer Trends
