Weisong Zhu
朱伟松
Weisong Zhu is the founder, chairman, and CEO of Blokees (布鲁可集团), a Chinese original building-block toy brand. He established the company with a "building block+" strategy aimed at creating a comprehensive children's industry ecosystem spanning toys, animation, games, and education . Under his leadership, Blokees closed a RMB 330 million Series A in 2020 and a RMB 600 million Series B in 2021, before listing on the Hong Kong Stock Exchange in January 2025, where Zhu rang the opening bell alongside president Sheng Xiaofeng .
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Coverage
Congratulations to Bloks on Its Successful Main Board Listing on the Hong Kong Stock Exchange — China's Leader in Buildable Character Toys | Gaorong Ventures News
Continue deepening the "all demographics, all price points, global reach" strategy.
高榕创投·Blokees Closes RMB 600 Million Series B, Chinese Original Building-Block Brand Keeps Building Momentum
Build a global children's brand born from Chinese creativity.
高榕创投·Bloks Group Closes RMB 330 Million Series A Round to Accelerate Building a "World-Class Children's Brand Made in China"
Building out a "full-scenario" children's industry ecosystem, with deep roots in the children's growth and development track.
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