Weisong Zhu
朱伟松
Weisong Zhu is the founder and chairman of Blokees (布鲁可集团), a Chinese building-block toy brand he built into a "block-plus" children's ecosystem spanning toys, animation, games, and education . He led the company through multiple funding rounds, including a RMB 330 million Series A in late 2020 co-led by Source Code Capital and Legend Capital , and a RMB 600 million Series B in mid-2021 . As of January 2025, Zhu rang the opening bell at Blokees's Hong Kong main-board IPO, serving as chairman alongside CEO Sheng Xiaofeng .
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Coverage
MaHui Moment | Congratulations to MaHui Member Blokees on Its Successful IPO — Committed to Building Lasting, Real Value Together
Source Code Capital stands alongside exceptional companies.
Congratulations to Bloks on Its Successful Main Board Listing on the Hong Kong Stock Exchange — China's Leader in Buildable Character Toys | Gaorong Ventures News
Continue deepening the "all demographics, all price points, global reach" strategy.
How Young Consumers Powered This Year's 618 Shopping Festival: A Look at Source Code Capital's New Consumption Bets
Seeking founders who pursue product excellence
Source Code Capital Portfolio Company Blokees Raises 600 Million Yuan in Series B, Existing Investor Source Code Capital Continues to Increase Stake
Build a global children's brand born from China.
Blokees Closes RMB 600 Million Series B, Chinese Original Building-Block Brand Keeps Building Momentum
Build a global children's brand born from Chinese creativity.
Blokees announced the completion of a 330 million RMB Series A funding round, co-led by Source Code Capital and Legend Capital.
Moving Toward "A World Children's Brand Made in China"
Bloks Group Closes RMB 330 Million Series A Round to Accelerate Building a "World-Class Children's Brand Made in China"
Building out a "full-scenario" children's industry ecosystem, with deep roots in the children's growth and development track.
