Zhongyi Zhang
张忠义
Zhongyi Zhang is the founder and CEO of Haowu (好物), a home-goods e-commerce brand. Per a 2017 FreeS Fund profile, he spent over 20 years supplying export home products to American and European retailers before launching Haowu, applying that supply-chain and quality-control experience to build a brand targeting young Chinese consumers with high-quality, well-designed home goods at accessible prices . The same source notes Haowu maintains an in-house design team and integrates more than a thousand global home-goods suppliers . A 2018 year-end piece from FreeS Fund captures him reflecting on the 2017 Double 11 shopping festival as his most "amazing" moment of the year, watching sales figures spike at midnight .
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Coverage
A Founder's 365 Days: The Days That Got Us Through, and 22 Amazing Moments | FreeS Fund Year-End Special
Here's to exploration, struggle, and perseverance. Happy New Year!
New Retail Entrepreneurship: Move Fast, Fight Hard, and Cultivate with Care | FreeS Talk
Fresh observations on office unmanned shelves, home furnishings, matcha, and personal care.
Li Feng Column | How I Think About Consumption Upgrades and New Retail: Lessons from Lipton 120 Years Ago, Walmart 50 Years Ago, and MUJI 30 Years Ago
Industry chain foundations + new lifestyles = ?


