Zhou Yan
晏周
Zhou Yan is the founder, chairman and CEO of Mingming Henmang (鸣鸣很忙), a major Chinese snack retail chain formed from the merger of Mingming Busy and Lingshi Henmang (零食很忙) . He originally founded Lingshi Henmang, which raised a 240 million yuan first funding round in 2021 with backing from Gaorong Ventures, positioning itself as a next-generation national snack brand targeting more rational, quality-conscious consumers . As of early 2026, Zhou Yan leads the combined entity under the Mingming Henmang banner .
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Coverage
5Y Capital Investor Notes: Why Mingming Busy? The Truth Behind What's Misread as "Consumption Downgrade" | 5Y View
How does 5Y Capital identify "readaptation" signals in offline retail amid a challenging market environment?
Warm congratulations to Mingming Henmang on its successful IPO on the Hong Kong Stock Exchange, with Gaorong Ventures co-leading the first round.
China's largest chain retailer of leisure food and beverages.
Rongbao | Generative AI Powers Industries, Snack Chains Hit 10,000 Stores, Chip Tape-Out Success, Healthcare Goes Global
Innovation lights the path to growth.
Busy Snacks Closes First Funding Round of 240 Million Yuan to Build a Next-Generation National Snack Brand
It didn't just build brand value — it created an entire snacking infrastructure.



