Chenfeng Information Closes Angel and Pre-A Rounds in Quick Succession | Oasis Capital Vitality

Deep Digitalization Powers a "People-Centric" Supply Chain Upgrade

Chenfeng Information, an all-in-one private traffic operations platform, has closed its angel and Pre-A rounds totaling $7 million in funding. The angel round was co-led by Oasis Capital and Yunexis (容联云通讯), while the Pre-A round was co-led by Oasis Capital, the founding team, and a prominent entrepreneur. Founder Zhibin Cai said the proceeds will primarily go toward product R&D and expanding the sales team.

Jinjian Zhang of Oasis Capital commented: "Deep digitization empowering 'human-centric' supply chain upgrades is a direction we're heavily betting on. Enterprise services require patience and conviction, especially at the early stage. By leading two consecutive rounds in short order, we not only back the team but also hope to buy the company time."

As an angel-round investor, Yunexis is a pioneer and leader in China's cloud communications vertical. It recently announced the completion of its $125 million Series F — the largest private equity financing in China's cloud communications sector to date.

Chenfeng's founding team brings over ten years of SaaS product and service experience. In a previous venture, they built a call-center SaaS business and a cloud customer service platform that both reached number one in their respective markets, ultimately exiting through acquisition. Having weathered multiple projects together, the team is stable, with experience generating revenue at scale, managing teams, and — notably — a sharp aptitude for customer insight and product refinement.

As internet traffic and demographic dividends peak, traditional low-cost customer acquisition methods have become unsustainable, and an increasing number of companies face the challenge of scaling sales. Starting in 2019, "private traffic" became an unavoidable buzzword for virtually every business; 84% of companies shifted sales and service interactions to WeChat, making private traffic operations critical to breaking through competitive bottlenecks.

Seizing this opportunity, Chenfeng Information was founded in 2019 with the mission of "making sales simpler." Unlike the old playbook of mass groups, broadcast blasts, and churn-and-burn tactics, Chenfeng embraces WeCom's philosophy of "people as service." It focuses on one-on-one sales engagement, helping companies improve conversion rates and more effectively retain customers, acquire new ones, and drive repeat purchases — ultimately enabling private traffic transformation through digital tools. Chenfeng is now a key service provider and partner within the WeCom ecosystem.

Chenfeng's SCRM system zeroes in on the private traffic trend, deeply integrating social operations with customer relationship management to offer a new digital marketing solution. Beyond standard CRM features — lead management, sales opportunities, sales forecasting, order management, and sales collaboration — the system also enables WeChat contact management and data analytics, giving companies end-to-end, multi-channel oversight of sales rep behavior. By analyzing communications with customers, content engagement, and Moments interactions, Chenfeng uses algorithms to identify and prioritize the most promising leads for sales reps to follow up on.

Additionally, addressing pain points around creating marketing content, executing campaigns, and measuring results, Chenfeng has developed a dedicated marketing system. With rich content tools including scripted response libraries and marketing asset repositories, it meets the customized marketing needs of enterprise clients across industries, while tracking and analyzing the distribution performance of marketing materials to pinpoint target audiences.

Through the integrated ecosystem of its SCRM and marketing systems, Chenfeng not only solves the channel and content challenges companies face in transformation, but also gradually accumulates customer data into an endogenous resource for long-term development, activating an internal virtuous cycle.

Chenfeng founder Zhibin Cai said: "China has tens of millions of sales professionals. Sales has always been the department with the highest turnover, the widest income disparity, and the hardest hiring challenges in every company. Chenfeng hopes to empower sales teams — making great management practices, training methods, and sales expertise replicable and accessible to the vast majority of SMEs, so their sales work becomes simpler."

Oasis Capital is a new-generation Chinese venture capital firm dedicated to discovering the most vital entrepreneurs of the coming decade and growing alongside them to create long-term value. "Championing vitality" is Oasis's vision and mission. This vitality is both the direction of structural change in the era and the resilience and evolutionary force of entrepreneurs themselves. Oasis focuses on early and growth-stage investments of $3 million to $30 million per deal, with particular emphasis on technology-enabled services in education, healthcare, and enterprise services, supporting China's technology-driven new services upgrade.