Hailuo AI

Hailuo AI is a product family developed by MiniMax, originally launched in May 2024 as a ChatGPT-style productivity assistant built on the company's self-developed multimodal models . It quickly evolved into a video-generation flagship: by late 2024, MiniMax had released a video model through Hailuo AI that drove monthly web traffic growth above 800% and topped global and domestic AI product growth charts . The Hailuo-02 video model, introduced in June 2025, offered native 1080P resolution, 24 fps, and complex physics rendering at roughly one-ninth the API cost of Google Veo3, ranking second globally on Artificial Analysis's image-to-video benchmark . By mid-2026, MiniMax had open-sourced the full H3 omni-modal generation model and shipped H3 Max variants capable of generating 5-second 768P clips in under 3 seconds—fast enough for real-time interactive livestreams and "AI television" experiments . Throughout this arc, Hailuo has remained tightly coupled to MiniMax's model stack, from early trillion-parameter MoE language models to later agentic video workflows that automate scripting, storyboarding, and editing .