Limin Yan
阎利珉
Limin Yan is the founder and CEO of GuoXiaomei (果小美), a startup building what it called an "unmanned convenience store in the office" — a network of self-service shelves aimed at becoming China's largest office retail network. Before founding it, he spent a decade in internet product operations and e-commerce, most notably as general manager of Alibaba's Juhuasuan (聚划算), with experience in supply chain integration, scaled operations, and marketing. Per FreesFund's Li Feng, the firm backed the company in 2017 partly because of Yan himself — "what drew us more was the founder, Limin Yan."
Note that elsewhere's corpus on him stops at 2017–2018 reporting; it doesn't cover his later trajectory.
AI-generated — may contain errors, please verify.
Coverage
创业永处战时,11位CEO谈人性、谋虑与担当 | 2018峰瑞CEO年会回顾
除了不放弃,还要有逆流而上的能力。
Go Explore, Go Strive, Go Persist | 2018 FreeS Fund CEO Annual Meeting Recap
Here, you'll meet more fellow travelers.
The Last "FreeS Fund Family Update" of 2017 | FreeS Fund Bulletin · December
After a year of trudging forward, may you find more fellow travelers here.
New Retail Entrepreneurship: Move Fast, Fight Hard, and Cultivate with Care | FreeS Talk
Fresh observations on office unmanned shelves, home furnishings, matcha, and personal care.
The holiday is just around the corner, and we want to share six pieces of good news with you | FreeS Fund Chalkboard · September
Looking forward to crossing paths with more innovators and the extraordinary.
Li Feng Column | How I Think About Consumption Upgrades and New Retail: Lessons from Lipton 120 Years Ago, Walmart 50 Years Ago, and MUJI 30 Years Ago
Industry chain foundations + new lifestyles = ?





