Nanchun Jiang
江南春
Nanchun Jiang is the founder and chairman of Focus Media (分众传媒), the out-of-home advertising company he launched in January 2003 with RMB 50 million of his own capital just as the SARS outbreak began . In Gaorong Ventures' account, Jiang described defying calls to conserve cash and instead deploying the full amount to build the business, framing the crisis as an opportunity . He has since become a recurring voice in venture circles on brand-building and consumer psychology, speaking at FreeS Fund's 2018 CEO summit on how "winning companies plant a single word in consumers' minds" and at a 2020 Gaorong online salon on how differentiation drives evolution . Jiang is also noted as one of Gaorong's earliest LPs, with a relationship stretching back to at least 2020 .
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Coverage
Banyan Post · February | Roborock Lists on STAR Market, AI and New E-Commerce Aid the COVID-19 Fight and Work Resumption
In the face of crises and challenges, innovative companies have demonstrated remarkable resilience while staying true to their original mission of creating value.
高榕创投·Jiang Nanchun: Crisis Is Opportunity, Right and Wrong Determine Success or Failure, Differentiation Is Evolution | Ronghui
Don't think short-term; take a long-term view. Focus on right and wrong, not gains and losses.
高榕创投·Jiang Nanchun: 30 Years of Business Warfare — Winning Companies Plant a Single Word in Consumers' Minds | 2018 FreeS Fund CEO Annual Summit Recap
Whoever captures the 500-million-strong middle class captures the future.
峰瑞资本·Go Explore, Go Strive, Go Persist | 2018 FreeS Fund CEO Annual Meeting Recap
Here, you'll meet more fellow travelers.
峰瑞资本·
