rabbit

Rabbit is a startup founded by Lü Cheng (吕骋), the Chinese founder behind the once-hyped Raven Tech (渡鸦科技), to build handheld AI hardware . Its debut product, the Rabbit R1, launched at CES in early 2024 with a $199 price point and sold 10,000 units on its first day of pre-sales . The device represented one strand of a broader wave of Chinese AI hardware ventures targeting global markets—positioned alongside humanoid robots and other premium electronics at a moment when Chinese manufacturers were trying to shed low-cost branding . Among China-focused VCs, however, enthusiasm for this category was already mixed: ZhenFund's Koji noted in early 2025 that he had been "relatively cautious" on AI hardware from the start, citing Rabbit and Humane as examples of products that prompted his skepticism .