Company

Shopee

Shopee is a Southeast Asian e-commerce platform founded in 2015 by Li Xiaodong (李小冬), the Singapore-based Chinese entrepreneur who also built the gaming company Garena . It operates as a subsidiary of Sea Limited (冬海集团), the NYSE-listed parent company that combines both businesses . Within five years of launch, Shopee became the leading e-commerce platform in Southeast Asia, a region where it benefited from the same digital economy wave that produced rivals like Lazada and enabled logistics players such as J&T Express to scale .

Shopee's rise was part of a broader shift that made "going global" a mainstream investment theme among Chinese VCs. By 2020, it ranked among the top three shopping apps globally by downloads, and Sea Limited's market capitalization briefly approached $200 billion in October 2021—making it Asia's third-largest internet company at the time . The platform has since served as a key channel for Chinese consumer brands entering Southeast Asia, including beauty labels like Perfect Diary and Colorkey .

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