Company

Yonghui Superstores

永辉

Yonghui Superstores is a major Chinese supermarket chain that emerged as a standout performer in the country's fresh-retail wars of the late 2010s. Per a 2020 analysis by Frees Fund, it was one of the few large supermarket enterprises still maintaining roughly 20% revenue growth, with double-digit expansion even as rivals like RT-Mart (高鑫零售) saw their first revenue decline in eight years in 2018 . Its operational metrics held up better across the board: same-store sales grew while RT-Mart's shrank for three consecutive years, and Yonghui's sales-per-square-meter reached ¥11,154.88 in 2017 against RT-Mart's ¥8,211.94 .

The chain sits at the intersection of traditional retail and China's new retail experiments. It was named as one of the key players in offline fresh-retail upgrades alongside Alibaba's Hema and RT-Mart, and it has more recently partnered with autonomous delivery firm White Rhino on unmanned logistics . In a notable 2024 transaction, MINISO founder Ye Guofu acquired a 29.4% stake in Yonghui for RMB 6.3 billion .

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Yonghui SuperstoresCompany
永辉
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