Daily Black

Daily Black (每日黑巧) is a Chinese premium chocolate brand founded in 2019 under parent company LANDBASE, positioned as a health-focused innovator in a category long dominated by foreign giants . The brand name itself signals its strategy: "Daily" for consumption frequency, "Black" for its focus on dark chocolate as a healthy everyday snack . Its products emphasize low sugar, zero additives, and high dietary fiber, with formulations developed at a Swiss factory where it maintains a 10-person R&D team .

The company has raised multiple funding rounds exceeding 100 million yuan each, with investors including 5Y Capital, Source Code Capital, Greenwoods Capital, iQIYI, and others . Co-founder Lin Xi (林希) serves as a key leader alongside founder Ethan, with the team emphasizing product-driven growth and brand-building over traffic-driven tactics . By mid-2022, Daily Black had reached over 100,000 offline retail terminals including major convenience chains, and ranked first in dark chocolate on Tmall's 618 sale . The brand has pursued premium positioning through collaborations with fashion events, luxury retailer Lane Crawford, and London's Harrods .