Guancha

Guancha (关茶) is a Chinese matcha-focused health food brand founded by Xiaoguan (小关), built around the concept of "exploring ten thousand possibilities for matcha" . The company develops its own matcha creative snacks using authentic matcha and quality ingredients, with a product line of over 40 SKUs, and opened its first offline experience store in June 2017 .

The brand has raised multiple rounds from notable investors. FreeS Fund (峰瑞资本) led Guancha's angel round in 2016 and continued to back it . In August 2018, Guancha closed a Series A of tens of millions of RMB led by Shunwei Capital (顺为资本), with Huaying Capital (华映资本) and other strategic investors following . The company has also explored partnerships with curated retail platforms including Xiaohongshu, Enjoy, and Xiachufang .

elsewhere's corpus does not contain more recent material on Guancha; the above is based on reporting from 2017–2018.