Kevin Kelly

Kevin Kelly is the founding executive editor of *Wired* magazine, known for his long-range technology forecasting. In a 2020 speech, he argued that good questions matter more than perfect answers, and his 2015 book *The Inevitable* predicted that AI would soon achieve extremely precise prediction of human behavior . He has more recently turned his attention to augmented reality, predicting that AR devices will eventually be as ubiquitous as smartphones—what he calls a future where everyone has "a mirrorworld" mapped onto physical space . During a 2025 China visit, he endorsed Chinese smart-glasses maker Rokid over Apple in the race for that form factor, stating he would "bet on Chinese companies" . His thinking has circulated widely among Chinese tech investors; entrepreneurs cite his AR predictions to justify the field's importance, and venture firms like Linear Capital, an early Rokid backer, promote his commentary to validate their portfolio .