UZIS

UZIS 有志者 is a Chinese basketball-focused sportswear brand founded in 2017 by Sen Wang, who dropped out of Michigan State University at age 22 to return to China and start the company . The brand began as a basketball sock distributor before pivoting to its own label, and within three years became the top seller of basketball socks on Taobao with 10x GMV growth . By 2022, UZIS brand revenue exceeded 300 million RMB .

Wang has maintained strict category focus: "we don't do anything outside basketball, only things related to basketball" . The brand's name translates to "there is a will, there is a way" (有志者事竟成), which Wang chose to express a distinctly Chinese sports spirit rather than borrowing Western slogans . ZhenFund made an angel investment in UZIS in 2021 , and the company has since appeared in ZhenFund's portfolio alongside other investments [^C1-C6].