Wanwudezhi
玩物得志
Wanwudezhi (玩物得志) is a Chinese guofeng (国风, "national style") content e-commerce platform founded by Tang Jinshang (唐金尚), who serves as its CEO . The platform operates in the pan-guofeng market, covering traditional Chinese cultural products and collectibles such as antiques and crafts, with a mission to serve as "a inheritor of Eastern culture" .
The company raised multiple funding rounds through at least 2020, including a tens-of-millions-of-dollars Series B led by Source Code Capital in April 2020 and an $80 million Series C in November 2020 co-led by Source Code Capital with participation from GGV Capital, ZhenFund, and others . Sun Tong (孙彤) of Source Code Capital served as a board director and spoke of the company's "low-cost early user acquisition," "quality supply matrix," and the team's "agile thinking and execution capability" .
elsewhere's corpus does not contain material on Wanwudezhi after 2021 , so the profile above reflects its positioning as of that period.
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Coverage
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Guofeng Content E-Commerce Platform *Wanwudezhi* Closes Tens of Millions of Dollars in Series B Funding, Led by Source Code Capital
It hit 2 billion yuan in revenue within a year of launch.
