Macaron
马卡龙
Macaron is a personal AI agent product built by Mindverse (心洲科技), a startup founded by serial entrepreneur Chen Kaijie (陈锴杰). It positions itself as the world's first "personal agent" — designed not for productivity but for life, with deep memory, evolving personality, and the ability to generate functional sub-agents or mini-apps tailored to individual users .
The product launched in August 2025 and quickly gained traction through organic, often controversial, social media presence — including a notable cold start on Xiaohongshu where users created nearly 200,000 custom mini-apps within months . By mid-2026, Macaron reported over 2 million users and more than 100,000 DAU .
Mindverse has pivoted toward framing itself as a model company rather than purely a consumer app. Its technical pitch centers on using LoRA (Low-Rank Adaptation) to deliver "Personal Intelligence" — individualized models that learn and adapt to each user rather than serving everyone with a single generic model . In July 2026, the company released Macaron-V1, which it described as the world's first full-scale personal agent model based on a MoE-LoRA architecture .
The company has raised multiple rounds, including a Pre-A led by Ant Group and co-invested by Sequoia China, totaling over $20 million, with Linear Capital as an early backer from its midreal.ai days . However, its fundraising narrative has drawn sharp skepticism — one critical voice dismissed its LoRA-centric story as "using niche technical jargon to fool stupid investors" and mocked its $200 million valuation as inflated .
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Coverage
AI apps scamming money, oh wait, fundraising guide
Strategically, learn from Macaron; tactically, learn from LibTV.
World Models Took Some Detours
Might as well just use a digital human.
Shenzhen AI Hardware Is Completely Normal
Turning clouds and overturning rain
Macaron Uses AI Short Drama to Fool Investors
"Pulling oneself up by one's own bootstraps" — a self-perpetuating cycle that defies gravity.
Clawdbot is a midlife-crisis hype campaign orchestrated by Elon Musk.
Elon Musk hacks the whole world
Meet the Most Active CVCs of 2025
Now I know who to farm for gold coins 👋😭👋
The First Annual Bury-the-AI-Hype Competition (Beijing Offline Event)
Got a gig, come quick.
Leaving ByteDance to Go All-In on AI: Why Jinqiu Fund Isn't Called "Jie Yang's Jump" | AI Deadlock
Don't overgeneralize.
Ant Group should acquire Macaron.
The most founder-respecting episode ever 👋😭👋
In front of macarons, both Justin Sun and Web3 look like the real economy.
Why doesn't Mr. Chen just do a livestream with me?









